Unheroic Features
By Brooks Jordan | December 20, 2008
Did you realize that when you use Google Maps to get driving directions that you can click on any step in those directions and get a visual (top pane) with your point on the map (bottom pane)?
“Walking through” your route in this manner makes the actual trip much easier because, in a sense, you’ve been there before.
I point this out to say that, on the Web, little upgrades in an app can make a huge difference in the usefulness of that app. Often, it’s not necessary to add that heroic next feature. Instead the leverage is in what you can combine or bring together.


