Turning the CRM Inside Out

By Brooks Jordan | November 21, 2007

It wouldn’t take much for Salesforce.com to create a social graph.

That’s what they should do and probably are going to do:

“Marc is waiting for Google applications to mature,” said one former Salesforce executive, who asked not to be identified. “If it can link with Google applications, then maybe Salesforce can develop into a platform.” Link.

Linking to Google means linking to OpenSocial.


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