Ads + Analytics . . . + Productivity

Customer relationship management systems aren’t half as sexy as digital marketing and next-gen ads. In reality, though, it’s the perfect backend for digital marketing because the CRM is all about clean data and analytics.

Without analytics digital marketing is nowhere – which is why every ad agency in the country/world is scrambling to build, buy, or hack together an analytics system.

So, Google + Salesforce.com would be absolutely lovely.

Now, Salesforce.com doesn’t only offer great analytics it’s also about productivity and collaboration. Oh, well, so is Google.

So, I guess that’s two reasons Google and Salesforce.com should get together. Here’s a third: it’s all in the cloud.

Thanks Steve.

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