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  • Our Relationship Could Be So Much More

    She was beautiful and she got me. And once I turned the music on, it was all over.
    I wish I could bring this ad for Air France that was on the NYTimes homepage right into this blog post, but, of course, that would be too easy, right?
    This screenshot I took will give you a visual, [...]

  • I Dream of Standards

    Standards, that surely is the ticket . . . if digital marketing is one day going to boom. Then we can all start talking a little more SMAC.
    Whatever they come up with at the Social Media Advertising Council (SMAC), conceptually, it’s going to be at least cousins with Federated Media’s new “CM Toolbox,” which is [...]

  • During the Downturn, Good Digital Ads

    One thing I’d like to see come out of this financial crisis, and economic slowdown, whether it be two or five or ten years, is the “creative destruction” of much of online advertising.
    It flat out doesn’t work the way it needs to (display, not search), but because everyone knows that eventually there will be so [...]

  • New Economy Coming Up

    John Battelle of Federated Media, a company I respect a lot for their unique approach to conversational media, posted on the financial crisis.
    This part caught my eye:
    It’s a well worn saw that as goes small business, so goes the economy. If all of us start laying off employees and cutting back expenses by a third, [...]

October

This is the archive for October, 2008.

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