Spotted this ad for Edward Tufte, the info guru, on the New York Times website.

It’s unique as a display ad because it’s all text (and quite a bit of it), but very specifically designed to communicate clearly through the font, spacing, and color. It’s no Google text ad.

It’s text that’s been designed. It’s graphical text. I think we’ll see more of it.

Tufte_HPBigAd_July3


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