Dive into the archives.
- Let Them Power It
Most companies who want to tell people what they’re doing, who want to advertise, a straightforward and necessary enough thing, don’t really trust the Web. It’s a big, scary place. Chaotic. . . . a place where people do and say what they want.
The advertising agencies, whose job it is to help these companies, are [...]
- Let It Be Content
I’m listening to Kayne West on hypem.com’s Music Blog Zeitgiest, which is a great way to blog. But that’s not what this post is about.
What it’s about is the new Trek-Livestrong U-23 Team Jersey, which I took off of TwitPic.
Check it out and ask yourself if you think of it as an ad for Mellow [...]
- Display With New DNA
This jumped out at me from John Battelle’s end-of-the-year predictions for 2008:
Google will continue to struggle with its display advertising business, at least as it is traditionally understood, in part due to a culture conflict between its engineering-based roots and the thousands of media-saavy sales and marketing folks the company has hired in the past [...]
