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  • How Much More Conversation?

    As a comment to Federated Media’s post on display and conversational marketing, I wrote:
    -
    That makes perfect sense:
    audience + content + context
    produces the greatest interest and opportunity for “conversation.”
    37signals and its partners have also recognized the value of this approach with their “The Deck” ad network (http://decknetwork.net).
    The Deck is all about putting the right advertisers with [...]

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